Shalini Sinha
Marketing Communications Manage
About Me
Social Media Savy I Leader I Analytical
Hi, I’m Shalini Sinha — a bold storyteller and brand architect at the intersection of retail, strategy, and digital innovation.
With a Distinction in MA Strategic Fashion Marketing from the London College of Fashion and hands-on experience across leading fashion and lifestyle brands like Koskii, Lifestyle, and Vastramay, I specialize in blending data-backed insights with creative flair to craft campaigns that don’t just *look* good — they perform.
From running ATL activations to managing influencer marketing, PR, and cross-platform social media growth, I thrive on bringing brand stories to life in a way that resonates, engages, and converts. Whether it’s driving a multi-brand promotion or optimizing ROI through performance marketing, I lead with intent, creativity, and impact.
Currently steering marketing at Vastramay, I lead a dynamic team driving everything from brand strategy and content production to analytics and paid media.
Let’s connect if you’re into bold ideas, beautiful brands, and marketing that moves the needle. 🚀
